Here at Comet, we understand the importance of your website in gaining your customers’ confidence as well as helping you to engage with them. We are forward thinking when it comes to web design and endeavor to help you in the design of your website to push your business forward.
By optimizing your business’s online performance and strengthening your brand through your uniquely designed website, we can work alongside your marketing strategy to create one, cohesive company face, strong brand and really boost your online presence.
Your website is important in shaping the way that people view your company. It is your shop front, receptionist and sales assistant rolled into one, so its design is not a decision to be made lightly. Your website is often a first impression of you and your business, and we all know how important first impressions are.
If you feel that your website as it is, isn’t working for your business, maybe you should think about evaluating how effective it is really being for you. Most websites need a bit of a facelift after 3-5 years, so maybe it’s time for a little updating. It might also be the case that you have recently updated your website, but it’s just not doing it for you. You have made the investment, now you need to see the results.
The Ever-Changing World of Web Design
The beauty of technology is that it is always changing. There is always something new and better coming out. Whilst this is a beautiful thing it also means that for those who are in the online world, things need to be constantly changed and modified as well. Take for example, what we use to access the internet. We started off with PCs, which then led on to laptops, which are now leading on to mobile devices such as smartphones and tablets. But with this evolution, we need to make sure that websites are optimized to embrace these changes.
Even in the last couple of years, web design and development is beyond recognition. There are many factors that need to be taken into consideration – and not just different technology. We have to think about trends, how people use the internet, and how businesses can embrace ideas and engage with their customers.
How to Choose a Web Design Company
When you are trying to choose a web design company, there are a number of things to think about. The most important thing to consider is the quality of their work. You can ask to see examples of what they have done and speak to clients to find out what they think. It is also important how the designers actually achieve this quality. What is their approach to design, what processes and coding techniques they have, how much you as a client is involved are all factors.
Here at Comet we focus on designing and building websites which work for businesses. Websites which help businesses to meet their long and short term goals. It means that we work closely with our customers to really understand their business and how it works, and make sure that their website will continue being effective in the future.
The websites that we design are specifically made to create special connections and engagement between you and your customers. And because of this we like to give you control over the systems that we use. You can modify and manage your website as you and your business’s needs change, and of course we will teach you how to do it all.
- Get in touch
Complete our quick contact form and tell us which of our services you are interested in. One of our relevant experts will then get in touch with you to discuss more details with you.
If you are looking for web design, we will discuss all of the important details of your project with you, including:
- Color scheme
- Content text and page text
- Page layout
- Any custom features that you would like
- How you want your website to work for you
- Some examples of websites that you do and don’t like
Building from these initial details, we will then continue to offer ideas and solutions to really make your business’s website exactly what it needs to be – both for you and for your customers. We will collaborate with you to ensure that there is a clear idea of what we want the end result to be like, and from there, start setting goals and planning what tools and technologies we will need to give you a perfectly crafted website.
- Custom Build
Once that we have planned, designed and reviewed your website we will begin to build your custom website, paying careful attention to detail and making sure it meets your business needs and requirements head on. It can take as little as two weeks for your brand new website to be ready for you to have a look at, but we will make sure that we are constant contact with you during the entire process.
During the web development process we will guarantee to you:
- Images, video and text content will be absolutely unique to you and your website.
- A professionally designed website using your branding, colors and specific style.
- A responsive website layout which will be optimized for use across all browsers and devices
- In-built Search Engine Optimization (SEO) tools which can help your website be found easily by Google and other search Engines.
- Once that you are happy with the final design of your website, we will pass it through our quality control procedure and then launch it for the world to see.
- Maintain and Grow
Once that your site has been launched we can deal with your updates, and would communicate with the appropriate person within your business.
We will register your new website with Google, Yahoo and Bing for you, so that the search engines are able to find you easily.
Our Website Design Process
Our website design process involves having a good understanding of your business, how it works and how your website fits into it. We then go on to use all of our expert’s experience and skills to ensure that we provide you with the perfect website now and in the future.
Here is our website design process in a bit more detail:
- Review of existing website
If you already have a website, we will do a detailed analysis of what is and isn’t working for you. We can set up website tracking software which can then give us extra data about your site, meaning that we have all the information to either leave things as they are or make improvements to put on your new website.
- Business and Sales Analysis
We will carry out a thorough analysis of your sales processes and other elements of your business, and also create profiles of your ideal customers. Different people interact online and it is vital that we have an idea of who your ideal customer is so that we can especially appeal to those people.
- Site structure and User Interface Planning
It is essential that the structure of your website is straightforward and logical to both you and your customers. We will design a framework for the structure of your site, which allows us to then build up around it.
- Interface Design
The overall design of your website is fundamental in its success, and our experts will test its effectiveness through their special testing procedure, ensuring that it is as conducive to people buying as it can be. We especially concentrate of your user interface as its design plays a major role in whether people buy or not from a business.
- Front-End Programming – What People See
We will make you website work on all levels, including using Responsive Design – a technique to ensure that your website can easily be used on all PCs, laptops and mobile devices. This is not only vital for your customers to be able to use easily, but also to ensure that you site stays up near the top of the search engine rankings.
- Back-End Content Management System (CMS) Development
We will discuss with you your specific needs for your business’s content management system. Usually we will customize a commonly used system such as WordPress, Drupal or Magento. If we need to, however we can design and develop a specific system for your business. We will then train your staff to use and manage the site.
- Quality Testing
All of our work goes through rigorous testing to ensure that there are not going to be any problems. Our testing includes checking for potential security weaknesses, excessive workloads and browser compatibility. Once that it has passed these tests, you can rest assured that your new website will be ready to go!
- Ongoing Improvements, developments and Online Marketing
Once your website is up and running, there will almost certainly be something that needs to be tweeked, changed or improved upon. We will be there to help out with the minor and major adjustments and developments which our website might need. Our team of online marketers will also be on hand to help you to get the most visitors to your website, convert them to buyers and market your business to the online community.
The design of your business’s website is very important, helping to shape the face of your business and to gain some ground on your competition. By having an excellently designed and well though-out website and working to build your online presence, you can really see your business grow from strength to strength.